BSA Bantam 350

From a BSA press release:

The new Bantam 350 encapsulates the joy of easy riding, with BSA targeting new riders, in particular the ones who seek ‘an entry ticket’ into the world of motorcycling. The original BSA Bantam was credited with getting post-war Britain moving again during the 1940s, and being the UK’s bestselling bike of all time with three iterations of engine: the 125cc, 148cc, and 175cc. Much like the original, the new BSA Bantam 350 is for all ages, levels of experience, and attainable for new bikers who can ride it on an A2 licence, providing accessible mobility and more independence for the masses.

Featuring a Euro 5+ compliant single 334cc liquid-cooled DOHC engine, the compact model also boasts dual-channel ABS, telescopic forks, and twin shock absorbers. Aesthetically, it takes a nod from the past with a classic round headlight, teardrop fuel tank and a curved rear fender.

The British-born legacy brand made a comeback on the motorcycling scene with the reimagined icon, the BSA Gold Star. Following the unveiling of the BSA Scrambler 650 in late 2024, (scheduled to be released in coming months), it was revealed, during an international launch event at London’s Bike Shed in July, that another model would be hitting the roads sooner. In attendance were a selection of motorcycling industry journalists and influencers from across the globe, who witnessed the debut of the new BSA Bantam 350 and were given the chance to take it for a spin through the busy streets of the capital.

Anupam Thareja, Co-founder of Classic Legends Pvt Ltd, which owns BSA, said: “Today, with pride, gratitude, and a bit of audacious hope, I present not just a motorcycle, but a movement: the return of the BSA Bantam. What is the new Bantam 350? It’s not a relic, and it’s certainly not an imitation. It’s a vibrant, modern classic – built on the principles that made the original legendary – simplicity and pure riding joy at an attractive price. In a digital, distracted world, the spirit of motorcycling is shrinking and BSA is here to change that. The new BSA Bantam 350 is built to reignite that passion, especially in the next generation. With a price that invites everyone to start their own two-wheeled story, it’s more than a motorcycle – it’s a movement.
“Our promise to you: every BSA will honour the craftsmanship, character and ‘built-to-last’ beauty that made this brand famous from Birmingham to every corner of the world.

Look closely at what we’ve built, ride it, feel its heartbeat. We’re not here to borrow heritage for a quick headline – we are here to build the next chapter of a living story with all of you. Let’s ride into the future – with the heart of the past, and the eyes wide open to new horizons. The Bantam is back.”

The company, whose roots trace back to 1861 was once the world’s largest motorcycle manufacturer and an integral part of Great Britain’s industrial offering. Following its closure in the 1970s, the brand was brought back to life in 2016 thanks to Classic Legends Pvt Ltd, a subsidiary of global automotive manufacturer The Mahindra Group.

Since the successful return of the BSA brand, the manufacturer is reinvigorating its golden legacy, having re-introduced the brand to the UK, EU, New Zealand, the Philippines, India and Japan.